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Cover Story — Beyond A Super Bowl

Somewhere in this wacky, Super Bowl Media Day circus are lessons to be learned.

This is what I try to say to myself as a superhero from Nickelodeon challenges Russell Wilson to a staring contest; a striped Waldo is wandering around and members of the media are actually interviewing him; a guy from VH1 is wearing an old, colonial outfit, or something with a bib, and I picture us having an epic sword fight that makes its way onto Pete Carroll’s podium… Continue reading

Uncommon Challenge